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Business buying behavior is distinguished by five fundamental characteristics.

First, buying is normally undertaken by a buying center consisting of many people who range widely in authority level.

Second, business buyers typically evaluate alternative products and suppliers based on quality, service, and price—in that order.

Third, business buying falls into three general categories: new buys, modified rebuys, and straight rebuys.

Fourth, the ethics of business buyers and sellers are often scrutinized.

Fifth, customer service before, during, and after the sale plays a big role in business purchase decisions

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What are the characteristics of business

Therefore, let's look to see some of the noteworthy characteristics of B2B eCommerce..
Tighter access controls..
Multiple Decision-makers..
Longer Decision-making Process..
Specific Wholesale Discounts..
Conflicted Direct Distributions..
Potential Global Open-markets..

Which of these is a characteristic of B2B markets?

Fluctuating demand is another characteristic of B2B markets: a small change in demand by consumers can have a big effect throughout the chain of businesses that supply all the goods and services that produce it.

What is a business

Business-to-Business (B2B) Marketing. The process of buying and selling goods or services to be used in the production of other goods and services, for consumption by the buying organization, or for resale by wholesalers and retailers. Buyer.

Which of the following is not a characteristic of business

The option which is not the characteristic of the Business market is option D: The high level of promotion.